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Storytelling with Jill Nelson for "30 Days – 30 Voices – Stories from America’s LGBT Business Leaders" [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_060913_JillNelson.mp3 Podcast: Play in new window Subscribe: RSS Expert Interview with Jill Nelson of the INUS Group Portland, OR | Vancouver, WA Links mentioned in the show: Portland Area Business Association The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It Evolutionaries: Transformational Leadership: The Missing Link …

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Storytelling with Danie Fineman for "30 Days – 30 Voices – Stories from America’s LGBT Business Leaders

http://traffic.libsyn.com/jenntgrace/GBM_060813_DanieFineman.mp3 Podcast: Play in new window Subscribe: RSS Storytelling with Danie Fineman of Keller Williams Realty Hartford, Connecticut Links mentioned in the show: The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results Listen to the episode by clicking the play button below! Would your prefer to read the transcript than listen …

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Storytelling with Matt Luginbuhl for "30 Days – 30 Voices – Stories from America’s LGBT Business Leaders" [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_060713_MattLuginbuhl.mp3 Podcast: Play in new window Subscribe: RSS Storytelling with Matt Luginbuhl from the Office of Diversity & Inclusion at Aetna Hartford, Connecticut Links mentioned in the show: Aetna Out & Equal Connecticut Community Marketing Inc. LGBT data points National Gay & Lesbian Chamber of Commerce (NGLCC) The Williams Institute, UCLA Law …

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Storytelling with Dawn Ackerman for "30 Days – 30 Voices – Stories from America’s LGBT Business Leaders" [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_060613_DawnAckerman.mp3 Podcast: Play in new window Subscribe: RSS Storytelling with Dawn Ackerman of Out Smart Office Solutions San Francisco, California/Seattle, Washington Links mentioned in the show: Los Angeles Gay & Lesbian Chamber of Commerce (LAGLCC) Golden Gate Business Association (GGBA) EcoToner Office Depot Tier One Supplier Diversity Partner 10th Annual NGLCC …

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Storytelling with Richard Oceguera for "30 Days – 30 Voices – Stories from America’s LGBT Business Leaders" [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_060513_RichardOceguera.mp3 Podcast: Play in new window Subscribe: RSS Storytelling with Richard Oceguera of Richard Oceguera Coaching New York City, New York Links mentioned in the show: Convert your Community to Cash: Monetize your Connections National Gay & Lesbian Chamber of Commerce New York Merchant Mart USA Greater New York Steering Committee – …

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Storytelling with Tony Ferraiolo for "30 Days – 30 Voices – Stories from America’s LGBT Business Leaders" [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_060413_TonyFerraiolo.mp3 Podcast: Play in new window Subscribe: RSS Storytelling with Tony Ferraiolo of  Tony Ferraiolo Coaching New Haven, Connecticut  Links mentioned in the show: The Genderbread Person What is Cisgender? IPEC Coaching But You Don’t Look Gay… The Dalai Lama’s Book of Wisdom If I’m not lesbianed you can’t be transgendered… http://tonyferraiolo.com/ …

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Storytelling with Sam McClure for "30 Days – 30 Voices – Stories from America’s LGBT Business Leaders" [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_060413_SamMcClure.mp3 Podcast: Play in new window Subscribe: RSS Storytelling with Sam McClure of the National Gay & Lesbian Chamber of Commerce Washington D.C. Links mentioned in the show: National Gay & Lesbian Chamber of Commerce (NGLCC) NGLCC National Business & Leadership Conference But You Don’t Look Gay… Green Eggs & Ham Oh, …

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Storytelling with Bree Gotsdiner for "30 Days – 30 Voices – Stories from America’s LGBT Business Leaders" [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_060213_BreeGotsdiner.mp3 Podcast: Play in new window Subscribe: RSS Storytelling with Bree Gotsdiner of Publicly Related Orlando, Florida Links mentioned in the show: Gay Games 2018 Tim Ferriss – The 4 Hour Work Week Zebra Coalition Difference between an Ally and an Advocate blog post Expert in the Boardroom Program You can get …

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Storytelling with Jennifer Brown for "30 Days – 30 Voices – Stories from America’s LGBT Business Leaders" [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_060113_JenniferBrown.mp3 Podcast: Play in new window Subscribe: RSS Storytelling with Jennifer Brown of Jennifer Brown Consulting New York City, New York Links mentioned in the show: The Manhattan Jazz Transfer National Gay & Lesbian Chamber of Commerce (NGLCC) NGLCC National Business & Leadership Conference Out & Equal Workplace Advocates Out & Equal …

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#60: Filmmaker Gina Capristo-Gajdosik shares the power of coming out and living authentically [Podcast]

http://traffic.libsyn.com/jenntgrace/epi-60-gay-business-marketing-the-power-of-coming-out.mp3 Podcast: Play in new window Subscribe: RSS On today’s episode of the Gay Business & Marketing Made Easy podcast, I talk to Gina Capristo-Gajdosik, the filmmaker behind the film Make Me Blush! We talk about her personal coming out journey, the journey of being a filmmaker and seeing your …

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Internally Communicating LGBT Marketing Strategies to your Employees

In the blog post titled “Marketing to the LGBT Community” I pointed out two critical components for effectively targeting the lesbian, gay, bisexual and transgender (LGBT) community. Authenticity and transparency. These two core principles are paramount when targeting the LGBT community because many LGBT consumers are more aware of LGBT …

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#59: Does your business sell to Corporations? If yes, then listen up! [Podcast]

http://traffic.libsyn.com/jenntgrace/gay-business-marketing_epi-59_Heather_Cox_Certify-My-Company.mp3 Podcast: Play in new window Subscribe: RSS Listen to this great (and entertaining) interview with Heather Cox as we discuss – • Supplier Diversity • LGBT Business Certification • Certification as a marketing tool • Buying from each other I had a chance to sit down with Heather Cox …

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#58: Is Authenticity in the Workplace Dead? [Podcast]

http://traffic.libsyn.com/jenntgrace/epi-58-gay-business-marketing-is-authenticity-dead.mp3 Podcast: Play in new window Subscribe: RSS Welcome to the podcast! Today’s podcast episode is going to be a dive into the archives going back to episode #19. I’ve been very busy and haven’t had a chance to record a brand new podcast, however I do talk about my …

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#57: Expert Interview – Marketing Tips for Reaching Lesbians [Podcast]

http://traffic.libsyn.com/jenntgrace/epi-57-ebone-belle-marketing-to-lesbians_1.mp3 Podcast: Play in new window Subscribe: RSS In this episode of the podcast I talk with Ebone Bell – founder and managing editor of Tagg Magazine. If you have been looking to market to the lesbian community but haven’t been certain on where to start, this podcast will point …

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#56: The fastest way to grow your LGBT (or allied) business that you’ve been overlooking [Podcast]

http://traffic.libsyn.com/jenntgrace/gay-business-epi-56-growth-opportunities-for-your-lgbt-or-allied-business.mp3 Podcast: Play in new window Subscribe: RSS   Today’s podcast episode is going to cover the ripple effect that supplier diversity opportunities can have on ​your​ business, whether or you are part of the LGBT community or an ally to the LGBT community. It doesn’t matter if you are …

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#55: Storytelling is critical to the success of lgbt businesses everywhere! Are you telling yours? [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_episode_55_interview-with-paul-collanton-from-august-2013.mp3 Podcast: Play in new window Subscribe: RSS Hello! Welcome to episode #55 of the podcast. Today’s episode is a rerun of a podcast episode I aired back in August 2013. I am doing this because I am currently in Miami speaking at the New Mainstream Business Summit! Since I …

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#54: Expert Interview with Mona Elyafi of ILDK Media, Public Relations Agency [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_epi_54_mona-ILDK_pr.mp3 Podcast: Play in new window Subscribe: RSS Today’s podcast is an interview, finally! It’s been since episode #45 with Amy Mayes since I’ve done an interview – wow. Well, now that we are back to an interview format – you are in for a real treat. I had a …

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#53: Love em’ or Hate em’ – Why you need to know about the HRC’s Corporate Equality Index [Podcast]

http://traffic.libsyn.com/jenntgrace/epi-53-gay-business-marketing-hrc-corporate-equality-index.mp3 Podcast: Play in new window Subscribe: RSS In today’s episode I cover a few topics. The first is I answer a listener question about what to do when you don’t feel comfortable networking in an LGBT environment. The second is I do a deep dive into what the Human …

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#52: Learn how to achieve Peak Performance in your Business & Marketing! [Podcast]

http://traffic.libsyn.com/jenntgrace/epi-52-learn-how-to-be-a-peak-performer-in-your-business-and-marketing_1.mp3 Podcast: Play in new window Subscribe: RSS In today’s episode of the podcast you will hear an interview I did with my friends over at the Peak Performance Podcast, Mike & Maria Keiser. Their show is “about everything having to do with being a Peak Performer.  We discuss high …

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#51: Who is the Human Rights Campaign and How Does this Help your Business? [Podcast]

http://traffic.libsyn.com/jenntgrace/epi-51-gay-business-marketing-human-rights-campaign-interview-with-liz-cooper.mp3 Podcast: Play in new window Subscribe: RSS Today’s podcast episode is meant as a pre-cursor to the next episode! Each year the Human Rights Campaign puts out their Corporate Equality Index (CEI) which is something I absolutely swear by. This index helps me understand what companies are doing good …

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#50: Know, Like & Trust: Why this matters more in the LGBT Community [Podcast]

http://traffic.libsyn.com/jenntgrace/epi-50-gay-business-marketing-why-know-like-trust-is-important-for-lgbt-people.mp3 Podcast: Play in new window Subscribe: RSS Today’s episode of the Gay Business & Marketing Made Easy Podcast covers the topic of knowing, liking and trusting someone. A recent plumbing snafu in my house made me realize how important this and even further how important it is for someone …

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#49: Year in Review & the Key Lessons in 2014! [Podcast]

http://traffic.libsyn.com/jenntgrace/epi_49_gay-business-and-marketing-8-lessons-of-2014.mp3 Podcast: Play in new window Subscribe: RSS In today’s podcast I talk about the 8 key lessons I learned in 2014. Each year I do an annual recap and there are 8 that stand out to me. As a listener you have been following my running journey throughout 2014 …

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#48: How to be an ally to a community you don’t belong to [Podcast]

http://traffic.libsyn.com/jenntgrace/episode-48-gay-business-and-marketing-made-easy-diversity-and-business-opportunities.mp3 Podcast: Play in new window Subscribe: RSS Today’s podcast addresses specifically how to be an ally to a community you are not necessarily a part of. I train LGBT allies on a daily basis and successfully I might add. 😉 But I had an epiphany recently. How does one …

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When to (or not to) use the word Queer? That is the question. [Podcast]

http://traffic.libsyn.com/jenntgrace/episode-47-gay-business-and-marketing-made-easy-a-queer-question.mp3 Podcast: Play in new window Subscribe: RSS Happy Thanksgiving everyone! Today I’m pleased to share episode #47 of the podcast. In this episode I discuss what I am thankful for this year as well as tackling a listener question about the usage of the word Queer. It’s an interesting topic and one …

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#46: What is coming in 2015 and answering listener questions [Podcast]

http://traffic.libsyn.com/jenntgrace/episode_46_gay-business-marketing-listener-questions.mp3 Podcast: Play in new window Subscribe: RSS Hi there podcast listener! Thank you for being here. I am delighted to share with you my plans for this podcast as I enter year 3 of doing so. I also discuss ways in which I will be improving my blog and …

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#45: Expert Interview with Amy Mayes of Amy Mayes Photography [Podcast]

http://traffic.libsyn.com/jenntgrace/Epispode_45_Gay-Business-Marketing_with_Amy-Mayes-Photography.mp3 Podcast: Play in new window Subscribe: RSS I am so pleased to present you with today’s podcast interview with Amy Mayes of Amy Mayes Photography. She is a brilliant photographer and an LGBT Rights Activist. She shares many great insights on being an ally to the LGBT community and …

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#44: Expert Interview with Re Perez [Podcast]

http://traffic.libsyn.com/jenntgrace/episode-44-gay-business-and-marketing-made-easy-re-perez.mp3 Podcast: Play in new window Subscribe: RSS I had a chance to recently sit down with Re Perez of BRANDING FOR THE PEOPLE. I’ve known of Re for a couple of years through our mutual relationship with the National Gay & Lesbian Chamber of Commerce. At this past conference …

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#43: Interview with LGBT travel & tourism expert, Colin Sines [Podcast]

http://traffic.libsyn.com/jenntgrace/episode-43-gay-business-and-marketing-made-easy-with-lgbt-travel-tourism-market-expert-colin-sines.mp3 Podcast: Play in new window Subscribe: RSS Today’s episode was so much fun. I had a chance to sit down and speak with Colin Sines who wears many hats, all of which come back to LGBT marketing specifically in the area of travel and tourism. Colin and I met last …

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#42: Expert Interview with Dr. Ronni Sanlo [Podcast]

http://traffic.libsyn.com/jenntgrace/gay-business-marketing-podcast-episode-42.mp3 Podcast: Play in new window Subscribe: RSS Hello and welcome to episode #42 of the Gay Business & Marketing Made Easy podcast I am your host Jenn Grace. As always I thank you so much for taking the time out of your day to listen to this show. I …

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If you’ve got it, flaunt it: How to be more effective in your LGBT Marketing (Part 5 of 5)

The last 4 posts in this series have run the gamut of things you can do to help improve your outward appearance to the LGBT community and be more effective. My message in this post is simple – don’t be shy! Far too often large companies, businesses, and individuals – don’t promote themselves …

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#41: Expert Interview with Jeff Berger [Podcast]

http://traffic.libsyn.com/jenntgrace/epi_41_interview_jeff_berger_national-association-of-gay-lesbian-real-estate-professionals.mp3 Podcast: Play in new window Subscribe: RSS   I had the great pleasure of talking with Jeff Berger on today’s podcast.  Jeff is the founder of the National Association of Gay & Lesbian Real Estate Professionals (NAGLREP) and shared some great insights on more effective marketing to the LGBT …

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#40: Are we going to get to #1 on the Amazon Best Seller List? It’s book launch time! [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM-epi-40-book-launch-of-no-wait-you-do-look-gay.mp3 Podcast: Play in new window Subscribe: RSS This week’s podcast is all about my virtual book launch. A much shorter episode than usual, that is filled with so much love and gratitude to you the listener and reader. I really appreciate you! 🙂 Now through Friday is the virtual launch of my …

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#39: The Burger King ‘Proud Whopper’ Case Study [Podcast]

http://traffic.libsyn.com/jenntgrace/gbm_ep39-NGLCC-recap-and-Burger-King-Case-Study-8-7-2014.mp3 Podcast: Play in new window Subscribe: RSS Below are the items mentioned in this episode of the podcast. Where’s the Beef in Burger King’s ‘Proud Whopper’ Campaign? How Burger King Recently Brought Out The Intolerance Of Facebook Christians (Video) Three (3) critical mistakes you don’t want to say in …

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#38: Storytelling with Stacy Morataya-Pilkington [Podcast]

http://traffic.libsyn.com/jenntgrace/gbm-ep-38-interview-with-stacy-7-21-2014.mp3 Podcast: Play in new window Subscribe: RSS In this new podcast, I had the pleasure of interviewing a close friend and colleague on the show. I lovingly refer to her as an operational genius, but you can just call her Stacy (Morataya-Pilkington). This interview covers many topics and her …

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#37: The 7 Mistakes Preventing you from Selling to the $830 Billion LGBT Market [Podcast]

http://traffic.libsyn.com/jenntgrace/gbm-ep-37-no-wait-you-do-look-gay-7-4-2014.mp3 Podcast: Play in new window Subscribe: RSS In this podcast I proudly discuss my newest project, which is my 2nd book. I give insider info on the book and share how you can buy books in bulk and get some amazing bonuses! Listen to learn more!   Play the …

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Developing Partnerships within the LGBT Community

In the blog post titled “Internally Communicating LGBT Marketing Strategies to your Employees” we covered a few critical areas. We touched upon the topics of external perception versus internal perception, we discussed the value of employee resource groups (ERGs) within your organization and I also demonstrated a real life example …

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#36: Storytelling with Dina & Dom of Teazled LGBT Greeting Cards [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_epi36-Dina-Dom-Teazled.mp3 Podcast: Play in new window Subscribe: RSS This podcast interview is with Dina & Dom, founders of Teazled Greeting Cards, which is a company that focuses exclusively on creating cards for LGBT people and families. We talk about our families, how they came to founding their company and many …

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#35: Storytelling with Ann Jenrette-Thomas [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_Epi_35_Ann-Jenrette-Thomas.mp3 Podcast: Play in new window Subscribe: RSS Today’s interview is with Ann Jenrette-Thomas of Esquire Coaching Inc. Ann and I had a great conversation around being an LGBT business owner, coming out to our families, how to leverage being a lesbian in business and all of the wonderful things …

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#34: How LGBT Chambers of Commerce can change your Business & your Life [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_Epi_034_LGBT-Chamber-of-Commerce.mp3 Podcast: Play in new window Subscribe: RSS Today’s podcast is all about LGBT Chambers of Commerce. Yes, you’ve heard me talk about them in the past but today we do a deep dive in how they can change your business and possibly even your life. They have been a …

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#33: Storytelling with Christin Mell [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_Epi_33_Christin-Mell-Tello-Films.mp3 Podcast: Play in new window Subscribe: RSS I am pleased to bring you a fun episode of the Gay Business & Marketing Made Easy podcast! Today we talk with Christin Mell, the co-founder and CEO of tello Films. We discuss her film making calling at an early age, what …

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#32: Storytelling with Mary Malia [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_Epi_032_Mary-Malia.mp3 Podcast: Play in new window Subscribe: RSS This podcast interview is with the Gay Girl Dating coach Mary Malia. We cover all sorts of things in this podcast but really dive deep into the marketing concepts that can effectively reach a lesbian audience. We had a great conversation and …

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#31: Increase Your Market Share Through Authentic Communications [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_Episode_31_Webinar_recording.mp3 Podcast: Play in new window Subscribe: RSS So this weeks podcast is a little bit different. This is the audio recording of my March 19th webinar that I did. As you may know I do webinars every single month. I’ve heard from many podcast listeners that you just can’t …

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#30: Storytelling with Kathy Borkoski [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_Epi-30_Kathy-Borkoski.mp3 Podcast: Play in new window Subscribe: RSS So we are talking to Kathy Borkoski today who in my opinion is the true definition of an entrepreneur. She focuses on building solutions to problems business owners face. We connected because I was researching proposal software for a client and previous …

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What’s the business impact of ridiculous proposed laws across America?

A few years back I was in a Facebook conversation with a friend about the ridiculous nature of Arizona’s Senate Bill 1062. I was so intrigued by her comments that I told her to head over to my Facebook page and post there so we could get the conversation going with other people …

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#29: The Top 8 LGBT News Stories of February and Why They Matter [Podcast]

http://traffic.libsyn.com/jenntgrace/GBM_Epi_029-8-great-things-in-3-weeks.mp3 Podcast: Play in new window Subscribe: RSS In the last episode of the podcast I made mention that the media is the gift that keeps on giving these days. There is so much going on for LGBT equality its hard to keep up with. Today I am going to …

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#28: Storytelling with Leanne Pittsford [Podcast]

http://traffic.libsyn.com/jenntgrace/Episode_028_Leanne-Pittsford.mp3 Podcast: Play in new window Subscribe: RSS So we are talking to Leanne Pittsford today who is a woman of many titles – she is an entrepreneur, risk taker and a queer and women’s rights leader. She is also the CEO & founder of Start Somewhere, which helps organizations …

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